In today’s fast-paced business environment, companies are increasingly looking for ways to cut costs while improving their creative output. One strategy that has gained popularity in recent years is to bring on an internal creative agency, like Rejen Creative®. An internal creative agency is a flexible team of creative professionals who are specifically trained for a company, and work alongside its employees and team. This internal creative agency focuses on providing a wide range of creative services such as graphic design, copywriting, web development, and more. In this blog post, we’ll explore how bringing on an internal creative agency can save corporations up to 45% on costs.
1. Reduced Outsourcing Costs
One of the primary benefits of bringing on an internal creative agency is that it can significantly reduce outsourcing costs. When a company outsources creative work to an external agency, they must pay for the agency’s services, plus any additional expenses such as travel, accommodations, and other incidentals. With an internal agency, all creative work is done in-source, eliminating the need for expensive outsourcing.
2. Increased Efficiency
An internal creative agency can also increase efficiency in the creative process. When a company works with an external agency, they often have to wait for the agency to complete work before they can move forward with other aspects of their business. With an internal agency, the company has more control over the creative process and can coordinate more easily with other departments to ensure that all work is completed in a timely and efficient manner.
3. Better Quality Control
An internal creative agency can also increase efficiency in the creative process. When a company works with an external agency, they often have to wait for the agency to complete work before they can move forward with other aspects of their business. With an internal agency, the company has more control over the creative process and can coordinate more easily with other departments to ensure that all work is completed in a timely and efficient manner.
4. Greater Flexibility
An internal creative agency also provides greater flexibility to the company. When a company outsources creative work, they are often locked into a specific contract or agreement. With an internal agency, the company has greater flexibility to adjust their creative needs as their business and even budget changes. They can take on more or less creative work as needed, without having to renegotiate contracts or pay additional fees.
5. Reduced Overhead Costs
An internal creative agency can also help reduce overhead costs for the company. When a company works with an external agency, they often have to pay for the agency’s overhead costs, such as office space, equipment, and supplies. With an internal agency, the company already has these resources in place, which can help reduce overall costs.